Narvar x Shoptalk Europe 2022

One of the key innovations I introduced while building the booth for Shoptalk Europe 2022 was a new booth design concept centered around showcasing our customers. This approach not only drove brand trust through social proof but also achieved a light and approachable aesthetic that resonated with our audience. It was a testament to the power of our partnerships and the trust we've built within the industry and captured the attention of over 3,000 attendees from leading brands and retailers like Apple, Farfetch, L’Oreal, and Red Bull.

My role in this project was more than just design; it was about creating an environment that facilitated connections, embodied the Narvar spirit, and showcased our commitment to excellence. The result? An engaging booth that became a beacon for attendees, drawing them into our world and leaving a lasting impression. The numbers speak for themselves: 59 raw leads, 36 Marketing Qualified Leads (MQLs), and 12 Stage 1 opportunities, culminating in an open pipeline valued at over $500,000.

Narvar’s VP of Marketing’s words, "Ya'll killed it per usual. KILLER concept - looks AMAZING!!" and "This looks SO, SO awesome especially against the pink carpet // like the PERFECT contrast!!" were more than just compliments; they were a validation of our strategy, design, and execution that went into this.